Hockey Card Collectors Hunting Down Rare Connor Bedard Rookie Card For $1 Million Bounty

Hockey card collectors are chasing down a rare Connor Bedard rookie card in hopes to be $1 million richer. Last week, Dave & Adam’s announced a million-dollar bounty for anyone who hits a 2023-24 Upper Deck Outburst Gold 1/1 Young Guns rookie card of the Chicago Blackhawks young superstar.

Because of that, people have been flocking to their local card shops to buy up hobby boxes in hopes of pulling the life-altering card.

(credit: Dave & Adam’s)

“There’s a heck of a lot of excitement around it for sure,” says Ken Richardson, owner of Pastime Sports and Games in Langley, British Columbia, to CBC News.

Every Upper Deck Series 2 Hockey hobby box contains six Young Guns cards and one Outburst parallel. The product was going be popular among collectors because of Bebard’s Young Guns rookie cards, but the bounty has made this set even more coveted.

“That’s Willy Wonka’s golden ticket right there,” says Richardson about the Outburst Gold 1/1 Young Guns Bedard rookie card.

Adam Martin, CEO of Dave & Adam’s, tells CBC News that Bedard is a generational talent that the game hasn’t seen in a long time.

“I feel like hockey collectors worldwide have been waiting for someone like Bedard to come along to say, ‘This is the card that I want to own.’ We’ve seen an explosion of interest in all of his cards,” says Martin to CBC News.

For the lucky collector who hits the rare Bedard Young Guns rookie card, it must be in good condition to collect the bounty.

“That’s right, no damage like dents, dings, creases, or scrapes. It should look like it would grade a 9,” Dave & Adam’s said in a media release last week about the bounty announcement.

2023 Upper Deck Young Guns Connor Bedard 98/100
2023 Upper Deck Young Guns Connor Bedard 98/100. (credit: eBay)

Sellers are already asking for massive amounts of money on eBay for Bedard Young Guns cards. Wests Sports Cards & Collectibles wants nearly $400,000 for Bedard Young Guns card numbered 98/100. The reason why they’re asking so much? It’s a jersey match number as Bedard wears No. 98 for the Blackhawks.

Separately, an Outburst Red Young Guns Bedard card numbered to 25 has already reached above $17,3000, with two days left in the eBay auction.

2023 Upper Deck Connor Bedard Outburst Red Young Guns /25
2023 Upper Deck Connor Bedard Outburst Red Young Guns /25. (credit: eBay)

According to, the most expensive Bedard card to date is a 2023 Upper Deck NHL Draft Rookie Easter Egg card graded PSA 10 that sold for $12,000 on eBay in January.

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